Pranayamarx.com
PranayamaRx is the personal website of Dr. Amit Anand, a pulmonologist and Harvard Medical School instructor who teaches pranayama as a science-based breathing practice. I designed and built the full platform in Webflow to help him present his expertise, educate visitors, and enable patients to book consultations directly.












Meet PranayamaRx:
Breath as Medicine
PranayamaRx.com introduces users to pranayama from a medical perspective. The site explains the health benefits of breathing techniques, presents Dr. Anand’s credentials, and guides visitors toward booking personalized sessions. The challenge was to create a website that feels both medically credible and accessible to a broad audience.
The Product Challenge:
The website needed to communicate medical knowledge clearly while motivating visitors to explore pranayama and book consultations.
Balance Medical Authority and Accessibility
Explain pranayama in a simple, friendly way without losing scientific rigor.
Improve Search Visibility
Optimize the site structure and content for SEO so people searching for breathing techniques or pranayama can discover the practice.
Drive Consultation Bookings
Design a clear path for users to schedule one-on-one consultations with easy-to-use forms.
Build Trust Through Expertise
Present Dr. Anand’s medical background, research, and credentials in a way that feels authoritative yet welcoming.
The Vision: A Professional Wellness Website With Medical Credibility
My vision was to create a clear, trustworthy platform where visitors can learn what pranayama is, understand its health benefits, and book sessions with a medical professional. The site needed to feel modern, simple, and structured — reflecting both wellness and scientific expertise.





My Product Design Process:
With 15+ years of experience, I work across strategy and craft. My process spans user research, interaction design, and visual design—from discovery through delivery.
The Product: Pranayamarx.com
I designed and built PranayamaRx.com in Webflow, organizing the site around a clear structure that guides visitors through education, trust-building, and action.
- What is Pranayama
Educational content explaining breathing techniques, their scientific benefits, and why they help improve health. - About Dr. Anand
A concise biography highlighting his medical training, research background, and teaching roles to establish trust. - Pranayama and Medicine
A curated section linking pranayama practices to peer-reviewed medical studies, reinforcing scientific grounding. - Get in Touch
Simple contact and booking forms that help users schedule consultations or reach out for medical questions, partnerships, or research inquiries.
The website was fully optimized for SEO and built with a clean, minimal layout to make complex medical content easy to navigate and understand.
Visit the live website: Pranayamarx.com
The Showcase:
PranayamaRx launched as a professional personal website that helps visitors learn about pranayama and directly book medical consultations with Dr. Anand.
The Results:
The website enabled Dr. Anand to start his consultation practice and connect with patients globally.
Practice Launch
Enabled Dr. Anand to start offering consultations online and attract patients nationwide.
Direct Bookings
Clear call-to-action pathways improved the scheduling experience for one-on-one sessions.
Medical Positioning
Positioned breathing exercises as a science-based wellness practice supported by clinical expertise.
Search Visibility
SEO-optimized pages helped users discover pranayama and Dr. Anand’s work through Google searches.
Transform Ideas Into Great Products
With 15+ years of experience, I help companies design and build digital products that deliver results. Ready to start your next project?












