Pranayamarx.com

Pranayamarx.com

PranayamaRx is the personal website of Dr. Amit Anand, a pulmonologist and Harvard Medical School instructor who teaches pranayama as a science-based breathing practice. I designed and built the full platform in Webflow to help him present his expertise, educate visitors, and enable patients to book consultations directly.

Website homepage displaying 'The link between Pranayama & Medicine' with a group of people smiling and sitting cross-legged on yoga mats.
Website homepage on tablet showing a portrait of Amit Anand, a doctor in a white coat and tie, alongside a welcome message introducing him as a pulmonary, critical care, and sleep medicine physician and yoga teacher.
Online contact form for scheduling a session with Dr. Amit Anand, Pulmonary, Critical Care and Sleep Medicine specialist, featuring fields for company name, contact number, inquiry options, message input, and CAPTCHA verification.
Website homepage displaying 'The link between Pranayama & Medicine' with a group of people smiling and sitting cross-legged on yoga mats.
Website homepage on tablet showing a portrait of Amit Anand, a doctor in a white coat and tie, alongside a welcome message introducing him as a pulmonary, critical care, and sleep medicine physician and yoga teacher.
Online contact form for scheduling a session with Dr. Amit Anand, Pulmonary, Critical Care and Sleep Medicine specialist, featuring fields for company name, contact number, inquiry options, message input, and CAPTCHA verification.
Tablet screen displaying a webpage for a 7-week Pranayama course with enrollment details, benefits listed, and images of people practicing breathing exercises and a balanced stone stack on a beach.
Tablet screen displaying a medical website about Pranayama research with images of healthcare professionals and X-rays.
Tablet screen showing testimonial video of a woman in a blue sweatshirt outdoors, with text praising Dr. Anand's Breathonance course for improving sleep, focus, and reducing anxiety, attributed to U.S. Olympic Champion Picabo Street.
Tablet screen displaying a webpage for a 7-week Pranayama course with enrollment details, benefits listed, and images of people practicing breathing exercises and a balanced stone stack on a beach.
Tablet screen displaying a medical website about Pranayama research with images of healthcare professionals and X-rays.
Tablet screen showing testimonial video of a woman in a blue sweatshirt outdoors, with text praising Dr. Anand's Breathonance course for improving sleep, focus, and reducing anxiety, attributed to U.S. Olympic Champion Picabo Street.

Meet PranayamaRx:
Breath as Medicine

PranayamaRx.com introduces users to pranayama from a medical perspective. The site explains the health benefits of breathing techniques, presents Dr. Anand’s credentials, and guides visitors toward booking personalized sessions. The challenge was to create a website that feels both medically credible and accessible to a broad audience.

The Product Challenge:

The website needed to communicate medical knowledge clearly while motivating visitors to explore pranayama and book consultations.

Balance Medical Authority and Accessibility

Explain pranayama in a simple, friendly way without losing scientific rigor.

Improve Search Visibility

Optimize the site structure and content for SEO so people searching for breathing techniques or pranayama can discover the practice.

Drive Consultation Bookings

Design a clear path for users to schedule one-on-one consultations with easy-to-use forms.

Build Trust Through Expertise

Present Dr. Anand’s medical background, research, and credentials in a way that feels authoritative yet welcoming.

The Vision: A Professional Wellness Website With Medical Credibility

My vision was to create a clear, trustworthy platform where visitors can learn what pranayama is, understand its health benefits, and book sessions with a medical professional. The site needed to feel modern, simple, and structured — reflecting both wellness and scientific expertise.

Web design interface displaying a Pranayama course sign-up form with input fields for name, email, reCAPTCHA, and a schedule session button.
Web design interface showing a medical website layout with images of healthcare professionals and X-ray scans.
Web design interface showing a webpage about PranayamaRx with Lottie Animation Settings and CSS Preview panels open.
Web design interface showing a PranayamaRx page with a photo of a woman meditating and a list of five pranayama health benefits with CSS code preview and style settings panel.
Website design interface showing PranayamaRx homepage with a heading about benefits of Pranayama, navigation links, and a collage of nature and meditation images.
Think | Design | Build

My Product Design Process:

With 15+ years of experience, I work across strategy and craft. My process spans user research, interaction design, and visual design—from discovery through delivery.

The Product: Pranayamarx.com

I designed and built PranayamaRx.com in Webflow, organizing the site around a clear structure that guides visitors through education, trust-building, and action.

  • What is Pranayama
    Educational content explaining breathing techniques, their scientific benefits, and why they help improve health.
  • About Dr. Anand
    A concise biography highlighting his medical training, research background, and teaching roles to establish trust.
  • Pranayama and Medicine
    A curated section linking pranayama practices to peer-reviewed medical studies, reinforcing scientific grounding.
  • Get in Touch
    Simple contact and booking forms that help users schedule consultations or reach out for medical questions, partnerships, or research inquiries.

The website was fully optimized for SEO and built with a clean, minimal layout to make complex medical content easy to navigate and understand.

Visit the live website: Pranayamarx.com

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The Showcase:

PranayamaRx launched as a professional personal website that helps visitors learn about pranayama and directly book medical consultations with Dr. Anand.

The Results:

The website enabled Dr. Anand to start his consultation practice and connect with patients globally.

Practice Launch

Enabled Dr. Anand to start offering consultations online and attract patients nationwide.

Direct Bookings

Clear call-to-action pathways improved the scheduling experience for one-on-one sessions.

Medical Positioning

Positioned breathing exercises as a science-based wellness practice supported by clinical expertise.

Search Visibility

SEO-optimized pages helped users discover pranayama and Dr. Anand’s work through Google searches.

Transform Ideas Into Great Products

With 15+ years of experience, I help companies design and build digital products that deliver results. Ready to start your next project?