I bring a unique combination of leadership, design, and technical capabilities to every project.

What sets me apart is the ability to define a business strategy, craft a user experience, and build products—all with equal proficiency.

My superpower is adaptability. I integrate quickly with teams of any size or industry, solve complex challenges and keep projects moving smoothly.

Teaching has strengthened my ability to share knowledge effectively, helping teams grow while delivering results.

Today, my focus is on AI integration and design leadership. I'm building AI micro-apps that explore how design and code are converging into a unified workflow.

I offer end-to-end expertise across the product development lifecycle — from strategy and research to design, development, and innovation.

1. Design Leadership

I align business vision with product strategy, guide cross-functional teams, and establish clear roadmaps and processes. My focus is on stakeholder alignment and team growth — empowering designers, fostering collaboration, and keeping everyone moving in the same direction.

2. User Experience

I uncover what users truly need through qualitative methods (interviews, usability testing) and quantitative insights (surveys, A/B testing). This understanding ensures we design products people genuinely want to use.

3. Product Design

I create intuitive interfaces that transform complex requirements into effective products. From information architecture to visual design, I build scalable design systems that support current needs and future growth.

4. Web Development (Webflow)

For website projects, I can take you from concept to launch using Webflow, delivering responsive, high-quality sites that merge design excellence with technical precision — from marketing pages to e-commerce platforms.

5. AI & Product Innovation

I integrate AI and LLMs into design workflows to accelerate prototyping, enhance creativity, and streamline delivery. This approach enables teams to ship smarter products faster without compromising quality.

I follow a structured yet flexible approach tailored to each project.

Think — We start by understanding your business goals and user needs. I conduct research and run workshops to clarify the problem we’re solving and define the right direction.

Design — I create the information architecture, user flows, wireframes, and visual components that bring the product to life.

Build — For web projects, I can develop directly in Webflow. For other products, I provide a complete handoff package to ensure seamless implementation by your development team.